Wednesday, March 29, 2006
A "Hip" Audio Bible?
Yesterday's USA Today included an interesting story: "'Experience' the Bible." According to this report, there are "more than 80 black celebrities reading, singing and composing music for The Bible Experience, a new 70-hour Genesis-through-Revelation dramatic audio performance of the Scriptures."

What is the reason behind this "hip" audio bible?

"Our co-producer Lou 'Buster' Brown says we're taking God's word and we're gel capping it: surrounding it with elements that make it more palatable for mass consumption in today's marketplace," says Kyle Bowser, one of the quartet of Emmy- and Grammy-winning co-producers from Inspired By Media Group. The group instigated the multimillion-dollar project with financing and text provided by Zondervan, the nation's largest Bible publisher.

The Bible needs to be made "more palatable for mass consumption in today's marketplace?" Sheesh!

Regardless, with a cast that includes Blair Underwood as Jesus, Cuba Gooding Jr. as Judas, Kirk Franklin as Paul the apostle, and Denzel Washington and his wife handling the Song of Songs, along with Zondervan's advertising zeal, I am sure we will be hearing a lot more about The Bible Experience.
posted at 10:00 AM  
Comments (1)

At 8:30 AM, Blogger Reid S. Monaghan said...

Dramatic readings of the Bible are not bad in my mind. What is bad is the silly marketing hype you so aptly expose. Also, I'm not so thrilled about the TNIV as the text. But Zondercash has the cash.

I think though, a creative reading should be welcomed. Even the TNIV conveys the Word of God...even though I would never recommend it to anyone as their study Bible.

BTW the Audio ESV by Max McLean is great.


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